STRATEGY & INNOVATION
STRATEGY & INNOVATION offers articles to stimulate thinking and accelerate action, allowing readers to untangle the organizational challenges that can stymie innovation and go behind the scenes to see the operational tactics that leading organizations use to get their hot new ideas to market.
New Additions to the Archive
New Additions to the Archive
Articles in the archive are available for download with free registration.
We are pleased to announce that the Strategy & Innovation archives are now complete from July-August 2008 back to September-October 2005, when Innosight began publishing the newsletter. Feel free to browse by issue or by article using the navigation at left.
Strategy & Innovation
Current Issue
Game-Changing at Procter & Gamble
A.G. Lafley, CEO of Procter & Gamble and the co-author of The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation, talks candidly about P&G’s history with innovation and what the company is doing today to meet the innovation challenge.
Also in this Issue
- Shell GameChanger: Space to Free the Mind
A look back at the lessons learned from 12 years of the Shell GameChanger corporate innovation program, written by program leader Russell Conser. Although the creation of Shell GameChanger predates The Innovator’s Dilemma, the 1997 book in which Clayton Christensen presented his theories of disruptive innovation, Conser describes how well the program offers a real-life example of one way that established companies can create the space needed for breakthrough innovation. - Accelerating Innovation
Established companies don’t have to be at a disadvantage when it comes to rapid release of new offerings. - Voices of Disruption
A Q&A with Justin Siegel of MocoSpace - Innovators' Update
YouTube's continued struggles to monetize its content highlights the difficulty of forecasting the performance of disruptive innovation. - Disrupt-O-Meter
Last.fm vs. Pandora - Emerging Technology Watch
Tiny, low-energy processors may power implantable medical sensors; wireless antenna could broadcast signals over skin; laser microscalpel will allow for cell-level targeting